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Event Listings
Introduction What do you want your reader to understand, appreciate, feel, or even respond to your letter or email? Communication is not just conveying a message, communication is coding the message with the intepretation in mind. This course is designed to help learners understand and respond to different reader expectations in different situations. This includes knowing the readers' concern and addressing these concerns; showing empathy; using the right tone, especially in difficult situations; building good will; managing expectations and how to defuse negative situations to get buy-in from readers. The trainer will make use of various interactive approaches such as group discussions and exercises, hands-on writing tasks based on real workplace scenarios for participants to work on and providing feedback on the learners' work for editing. Objectives At the end of this two-day workshop, participants will be able to: - understand and manage the expectations of readers to write effectively - use the right tone to respond positively - address specific concerns of readers with reader-centric messages - write clear and concise messages to meet the expectations of readers in different situations Outline Using a reader-centric approach - clarify purpose for writing - know your readers and their concerns Writing in positive situation: good news, information and requests - manage reader expectations - build goodwill - make the most of good news to drive specific outcomes Writing in negative situations: bad news and complaints - understand situation clearly - show readers that you understand their needs - empathize with the reader - apologize if necessary - turn negatives into positives - minimize conflicts - position conclusions and recommendations strategically Editing and proofreading message - use the right words and tone - organize and transition ideas effectively - Avoid common grammar traps For Whom Managers, executives, administrators, customer service, customer relations personnel who in the course of work need to write letters and email in response to colleagues and customers. Fee Early Bird Closing 25/2/2010 Fee Per Participant S$350.00 (Early Bird) / S$390.00 (Normal)
Registration Website: http://www.eontraining.com.sg Submitted by Effctive Outsource Networks, Effective Outsource Networks on Friday, 19 March 2010 at 9:00 AM Category: Business |
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