Event Listings
 
10 Blots on the Digital Media Landscape that Marketers Should Heed

The workshop will pose 10 provocative thoughts:

- Digital media are not revolutionary
- Digital marketing is not marketing
- Consumer need for engagement is a myth
- Digital communications lead to unattractive brand behavior
- Digital marketing is obsessed with numbers at the expense of human understanding
- Algorithms make erroneous assumptions and limit choice
- The internet is facilitating the creation of media monopolies
- Social Media works for people not brands
- 'Content' is predominantly digital landfill at the expense of big brand ideas
- The language of digital marketing is inflated, specious and vague


You will leave this workshop with:

- A clearer view on the landscape of digital marketing; where to focus, and what to avoid
- Foresight as to what bad brand behaviour looks like in a digital marketing context
- Insight as to how to get more out of your relationships with your agency
- Created the time and space to step back and think about your marketing plans

Time: 09:00 to 11:00

Price:
We charge a small amount to help cover costs for these non-profit events, including breakfast and a £10 donation to our charity of choice, drugfam.: GBP 42

Speaker: Richard Longworth


Event Date: 8 February 2018 - 8 February 2018 Contact Person: Natalia Susla
Venue: Atmosphere c/o, PrettyGreen 48-50 St John Street Farringdon, London, EC1M 4DG Email:
Country: United Kingdom Tel: 4402030316675

Registration Website: http://go.evvnt.com/142127-0

Submitted by Love Evvnt, Evvnt on Thursday, 8 February 2018 at 9:00 AM
Category: Business
 
Related News

EPIC RESEARCH : Special-Report Of 23 May 2018
Wednesday, 23 May 2018

Search for the Ultimate Merchant Account Services
Wednesday, 23 May 2018

Award Winning Revolutionary Holographic Speaker System From Newaudio US Proudly Launched On Kickstar
Wednesday, 23 May 2018

All That You Wished to Know About Replacement Kitchen Doors
Wednesday, 23 May 2018

Points To think about Ahead of Buying A Hoverboard
Wednesday, 23 May 2018

Related Events

TMT M&A Forum 2018
Tuesday, 22 May 2018

Search Marketing Expo - London 2018
Tuesday, 22 May 2018

Customer Experience in Aged Care
Tuesday, 22 May 2018

LEAP HR: Higher Education Forum, Chicago, May 2018
Tuesday, 22 May 2018

3rd annual Nuclear Industrial Control Cybersecurity Resilience conference
Tuesday, 22 May 2018

Upcoming Events

Argus Rio Crude Conference
Tuesday, 22 May 2018

TMT M&A Forum 2018
Tuesday, 22 May 2018

Treg Directed Therapy for Autoimmune Disorders Summit 2018
Tuesday, 22 May 2018

Designing and Implementing Innovative Learning Spaces
Tuesday, 22 May 2018

Search Marketing Expo - London 2018
Tuesday, 22 May 2018

 
Want to get your press releases, event listings, and job ads on Scoopasia? Register now for a FREE account or login if you already have one!
Scoopasia v1.0b. Copyright © 2018
Today is Wednesday, 23 May 2018

About Scoopasia | FAQ | Privacy Policy | Contact Us

Press Releases
Event Listings
Job Listings
Arts & Entertainment
Architecture & Construction
Automotive & Travel
Business
Consumer Technology
Economy
Education
Enterprise Technology
Food & Fashion
Government & Policy
Health Care & Medical
Legal/Law
News & Media
Religion
Science & Research
Sports & Fitness
Login / Register
Get Scoopasia through RSS Feeds & Email Notifications!


Journalist's Toolbox
Hello journalist, welcome to Scoopasia--a powerful online resource for media information in Asia. Scoopasia has press releases and media events for every beat and industry. All content on Scoopasia is 100% FREE. You don't even need to login!

  • Scoop Line
    (Instant Information Request)
    The easiest way to ask questions and request information from the PR community.


  • Advanced Search
    Drill down, dig deep, for media information the way you want it.

  • Journalist's Resources
    Resources and tools you can't do without.

  • PR Tools
    Scoopasia Blog Search
    Search the largest handpicked collection of Asia's most prominent and influential blogs.


    Resources
  • PR Bookmarks
  • Web 2.0 Bookmarks
  • Media Bookmarks

    More Coming Soon...

  • Latest Press Releases
  • Dental Implants Market to Touch US$ 6.54 Billion Valuation by End of 2025
  • EPIC RESEARCH : Special-Report Of 23 May 2018
  • Search for the Ultimate Merchant Account Services
  • Digital Power Electronics Market Analysis - Size, Share, Growth, Industry Demand, Forecast, Applicat
  • 2018 to 2023 Global Space Tourism Market: Industry Size, Share, Growth, Analysis & Market Demand

  • Latest Jobs
    Sorry, there are currently no entries posted here.